Most fractional CMOs think like marketers. At Foxbridge, we think like someone who has also owned a pipeline. That changes everything about how the work gets done.
With 20+ years of progressive marketing and commercial leadership — including CMO, SVP, and a decade running fractional engagements — Michelle Krier has held quota, managed pipeline, written proposals, and closed deals. Then built the marketing function that feeds that same process. That means Foxbridge can translate across the sales and marketing divide in both directions, and stays until both sides are pulling toward the same number.
AI isn’t a separate service at Foxbridge. It’s embedded in how every engagement is designed and delivered — from how we assess your current GTM to how we build the workflows your team will run going forward.
What results look like in practice
239% company growth. 300%+ revenue over six years with margin improvement to match. 52% revenue growth in one year from a complete GTM repositioning. 100% of new client revenue from inbound within a year of building a demand engine from scratch.
These aren’t projections. They’re what happens when the GTM system actually works.
Six ways Foxbridge helps B2B companies grow
GTM Diagnostic
Most companies know something isn’t working. Few know exactly what. The GTM Diagnostic is a structured assessment of your entire go-to-market — positioning, pipeline, sales process, marketing execution, and team alignment. You come out of it with a clear picture of where the breakdown is and a prioritized plan for what to fix first. This is where most engagements start.
GTM Strategy and Rebuild
For companies where a lot is happening but nothing is moving the needle. A comprehensive overhaul of your go-to-market — strategy, positioning, demand generation, sales and marketing alignment, and AI-enabled execution. Not a deck. A working system your team can execute against the week after we finish.
Sales and Marketing Alignment Sprint
When sales and marketing are operating in silos, everyone feels it — inconsistent messaging, lead quality disputes, pipeline that disappears after handoff. The Alignment Sprint gets both teams operating from the same playbook, with immediate impact on pipeline quality and sales velocity.
Sales Process Design and Enablement
When every salesperson is doing it their own way — or when deals are falling apart and nobody can explain why — the problem is usually a missing or broken sales process. This engagement designs or rebuilds your sales process from the ground up, creates the playbook your team will actually use, and enables them to execute it consistently.
Positioning and Messaging Architecture
When your website says one thing, your sales team says another, and your marketing produces content that doesn’t connect to either, buyers can’t form a clear picture of why they should choose you. This engagement finds your differentiated position in the market and builds the complete messaging framework your entire company can use.
Fractional CMO
Ongoing or interim marketing leadership tied directly to pipeline and revenue. Not a consultant who shows up with recommendations and leaves. An embedded strategic operator who owns the function, builds the team, and stays accountable to the number. Designed for companies that need senior marketing leadership but aren’t ready for a full-time CMO hire.
Not sure which engagement is right for you?
Most conversations start with a simple question: where is your GTM breaking down? If you’re not sure, that’s exactly what we’d talk through first. A conversation costs nothing and usually surfaces something useful.
Foxbridge Consulting 